This week's challenge is hotel branding. I wanted to create a Hawaiian boutique hotel that gives off jungle vibes. I named it Koa House after the most popular Hawaiian tree. The colors of the brand are supposed to reflect colors found in Hawaii's rainforests. I imagine this hotel being situated deep in the jungle. The moodboard I made here includes the colors, logo lockups, branded stationary and imagery I found that is what the hotel looks like in my mind. Along with the brand logo that is typeset I created an icon for the hotel that is a leaf of the koa tree. I used that to create a pattern for the branded notebooks.
Koa Tree: https://realflowerjewelry.com/what-is-koa/tree/
Bedroom: https://pin.it/mjtpmnd5ltsgzq
Lobby: https://pin.it/dnnlxrtmx6uvo7
Dining Room: https://pin.it/plua6kfjhjvubm
Pool: https://pin.it/prajwwm5o5xl4c
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